Episode #280: Subscription Pricing, Part III

What a show! The subscription pricing business model continues to evolve as do our thoughts on the topic.

Here are just a few of the topics and links we helped use to drive the conversation during Part III of our Subscription Pricing discussion.

  • Futurist Dan Burrus distinguishes between hard and soft trends. The Subscription Business Model is a hard trend, and every business is going to have to grapple with it, whether they adopt it or not.

  • Tien Tzuo dropped a “time bomb” on television—and the NFL—in his February 8, 2020 newsletter, titled “2022: The Last Year of Television?

  • You can see the decline in ESPN subscribers here.

  • During segment two and three of the show, we had on previous guest, Justin Lake, @jlaketx (see Episode #245). We discussed how his business is adopting subscription-based pricing.

  • Subscription pricing comes to architecture, at Schimberg Group Architects, calling it “concierge architecture.”

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention.

Click the “FANATIC” image to learn more about pricing and member benefits. 

Here are some of the topics and links Ron and Ed discussed during the bonus episode this past week: