August 2026

Episode #602 - The Answer Is Still Transaction Costs: Michael Munger Returns

Professor Michael Munger returns to The Soul of Enterprise for a fourth visit and once again, the answer is transaction costs. Ron and Ed catch up with the Duke University economist, political scientist, author, and host of The Answer Is Transaction Costs to explore some of the provocative questions he has tackled in the podcast’s latest summer episodes.

Why is being late an economic problem rather than merely bad manners? How have social media dramatically lowered the cost of coordinating outrage? Can transaction costs even explain the battle between the person who makes a resolution tonight and the same person who breaks it tomorrow?

Along the way, we’ll explore Munger’s larger argument that transaction costs are hiding in plain sight, shaping markets, institutions, cooperation, incentives, and everyday human behavior. It’s another wide-ranging conversation with one of TSOE’s favorite economists and the Knower of Important Things.

ABOUT MICHAEL C. MUNGER

Mike Munger is the Pfizer/Edmund T. Pratt, Jr. University Distinguished Professor at Duke University, with appointments in Political Science, Economics, and Public Policy. A former president of the Public Choice Society and former FTC staff economist, he studies markets, institutions, regulation, and the sharing economy. He is the author of Tomorrow 3.0 and The Sharing Economy and hosts The Answer Is Transaction Costs podcast.

SHOW NOTES

Segment one

  • “Capitalism may contain the sees of its own destruction.” —Michael Munger from his book “Is Capitalism Sustainable?” https://www.amazon.com/dp/B07VZ8ZP11?lv=shuf&channelId=500&plpRedirect=mhFallback 

  • “As long as we continue to have a dynamic economy, yes, innovation will save us.” —Michael Munger in reference to his sharing economy book. More info here: https://polisci.duke.edu/books/tomorrow-30-transaction-costs-and-sharing-economy 

  • Professor Munger has a theory on AI and it starts like this (the rest is in segment one): “For many firms, they’re going to get smaller. For some firms, they’re going to get much larger.” —Michael Munger

  • “For many people, there’s going to be poverty, and I think populism is the next great democratic threat. And it’s because of transaction costs.” —Michael Munger

Segment two

  • “Remember, transaction costs are triangulation, transfer, and trust.” —Michael Munger; More at this link: https://thedailyeconomy.org/article/to-consumers-all-costs-are-transaction-costs/ 

  • “Uber doesn’t sell rides. Everybody thinks that Uber sells rides. What Uber sells is a reduction in transaction costs. They sell connections.” —Michael Munger

  • Today I learned: “The title of my podcast, The Answer is Transaction Costs, does come from my dissertation defense” —Michael Munger https://taitc.buzzsprout.com/ 

  • “I think there are people who would argue that the current Congress has excessive transaction costs, but that system was designed to protect minorities, and it’s doing it’s job […]” —Michael Munger

Segment three

  • What’s the biggest transaction cost in American politics? “Right now we have, paradoxically, sort of weak parties in the sense that the margins are so close that neither the Democrats nor the Republicans have much ability to force their members to vote in a particular way.” —Michael Munger

  • Isn’t the point to have competition between the [political] parties, no so much within the parties? “There’s an empirical answer to that question, and that is, what is the fastest growing group in the American electorate? And the answer is independents, people who associate with neither party” —Michael Munger

  • On charismatic authority: https://en.wikipedia.org/wiki/Charismatic_authority 

  • "Time price" measures the actual cost of a good or service by calculating how many hours of work are required to buy it, a concept Mark Twain famously illustrated through economic debates in A Connecticut Yankee in King Arthur's Court. https://humanprogress.org/mark-twain-explains-time-prices/ 

Segment four

  • “Who was their first?” gives us a sense of the cause of externality based on the right of first possession. Wrap your had around that one and then check out segment four with Professor Munger today.

  • Nobel laureate economist William Nordhaus found that innovators and producers capture only about 2.2% of the total economic value they generate, while the remaining 97.8% flows to society. https://www.iedm.org/entrepreneurs-give-much-more-than-they-take/ 

  • A big THANK YOU to Professor Munger for joining us today. Check out his podcast, The Answer Is Transaction Costs, in your favorite podcast player or at this link https://taitc.buzzsprout.com/ 

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention.

Click the “FANATIC” image to learn more about pricing and member benefits. 

Episode #601 - Markets, Martians & Muenster

Ed and Ron (mostly Ron) empty out the overflowing stack of stuff and roam wherever intellectual curiosity takes them. On the docket: how Adam Smith's invisible hand actually works; what we should make of the latest government files on UFOs and UAPs (color us skeptical); whether standing desks are really healthier than sitting; the strange economics and crony capitalism of the college textbook market; encouraging news in the fight against dementia; and, in what may amount to professional heresy, the case against CPA licensing.

And because no serious program on economics, business, and human flourishing would be complete without it, we'll investigate an important question of Western civilization: Does Britain really have more cheeses than France?

SHOW NOTES

Segment one

Segment two

Segment three

Segment four

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention.

Click the “FANATIC” image to learn more about pricing and member benefits. 

Episode #600 - Beyond Membership: Interview with Denise Froemming

What does it take to lead one of the largest state CPA societies through one of the most transformative periods in the profession’s history? In this episode, Ron and Ed welcome Denise Froemming, President and CEO of CalCPA, for a wide-ranging conversation about the future of accounting, professional associations, and leadership in an era defined by AI and rapid change.

Drawing on her experience leading major professional organizations, Denise shares how CalCPA is reimagining its role—from serving members to building a vibrant professional community that helps CPAs thrive amid shifting business models, changing talent expectations, and emerging technologies. The discussion explores the profession’s pipeline challenge, the evolving value of the CPA credential, the importance of authentic leadership, and why curiosity and adaptability are becoming the defining traits of successful professionals.

Whether you’re a CPA, firm leader, educator, or simply interested in how professions reinvent themselves, this conversation offers practical insights into leading through change while keeping people at the center.

About Denise Froemming
Denise Froemming, CPA, CAE, MBA, is President and CEO of CalCPA and the CalCPA Education Foundation. An accomplished association executive, she previously served as CEO of the Institute of Real Estate Management (IREM) and held executive leadership roles at the American Health Information Management Association (AHIMA). Denise is recognized for driving organizational transformation, fostering inclusive cultures, and advancing innovation to help the accounting profession thrive in a rapidly changing world.

SHOW NOTES

Segment one

Segment two

Segment three

  • The CalCPA Connect app is the official mobile app for members of the California Society of CPAs. Here is the app link: https://apps.apple.com/us/app/calcpa-connect/id6760369220 

  • Stay tuned for more information on CalCPA’s Next Page, a book club for the industry! 

  • It’s so refreshing to hear someone in Denise’s role talk about how to advocate for the industry and educate those in the community. “Impact” is the key word for CalCPA.

  • The CalCPA Youtube channel referenced by Ron today: https://www.youtube.com/calcpa 

Segment four

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention.

Click the “FANATIC” image to learn more about pricing and member benefits. 

Episode #599 - Magis Magnifica Humanitas: Building Babel or Jerusalem

Last week, Ron and Ed began exploring Pope Leo XIV’s landmark social encyclical Magnifica Humanitas. This week, they continue the conversation, moving beyond first impressions into the document’s deeper implications for business, technology, and the future of human flourishing.

What does it mean to remain fully human in an age increasingly shaped by artificial intelligence? Can technology serve the common good without reducing people to data points or algorithms? And is AI simply another powerful tool—or does it force us to confront far more fundamental questions about freedom, responsibility, work, and what it means to become the person we are called to be?

Along the way, Ron and Ed reflect on the encyclical’s surprising engagement with economics, subsidiarity, solidarity, transhumanism, and the enduring tension between efficiency and human dignity. Whether you agree with every conclusion or not, Magnifica Humanitas offers one of the most thoughtful frameworks yet for understanding the AI revolution through the lens of philosophy, theology, and civilization itself.

Join us as we continue asking the question that lies at the heart of both the encyclical and The Soul of Enterprise: not simply what AI can do, but what kind of people—and what kind of society—it is helping us become.

SHOW NOTES

Segment one

Segment two

Segment three

Segment four

Bonus Content is Available As Well

Did you know that each week after our live show, Ron and Ed take to the microphone for a bonus show? Typically, this bonus show is an extension of the live show topic (sometimes even with the same guest) and a few other pieces of news, current events, or things that have caught our attention.

Click the “FANATIC” image to learn more about pricing and member benefits.